Platform for Business Messaging Management Back to Exhibitor Page
Proofpoint’s Platform for Business Messaging Management provides a singular, centralized point for management of an operator’s mobile business and commercial messaging. The platform’s graphical interface enables real-time analysis and control of the business messaging environment, empowering the MNO to manage commercial traffic and specific campaigns, maintain policies, and ensure that MNO subscribers receive valid and proper content. The Platform for Business Messaging Management enables MNOs to fully monetize their commercial messaging by:
• increasing revenue and margin by ensuring proper rating and delivery,
• driving up customer satisfaction and trust by delivering trusted/valid content,
• managing commercial campaigns and the complete business messaging environment in real-time
• detecting and reporting policy infractions of senders and campaigns. and
• scrutinizing sanctioned messaging traffic ensuring compliance.