Speaker Bio
Carla Guzzetti has consistently defied industry norms, rising from an unconventional start in communication studies to become Senior Vice President at Extreme Networks, one of the top three companies leading the cloud-managed networking market. As SVP of Product, Design, and Innovation, she seamlessly blends digital transformation with user experience, proving that true innovation in technology starts with understanding human needs.
Carla has dedicated her career to transforming user experiences by making complex technologies both accessible and intuitive. At Extreme Networks, she leads a team of over 100 innovators responsible for delivering customer experience insights, UX/UI development, and global cloud/SaaS product strategy.
Her leadership superpower is blending digital transformation and change management, and her secret elixir lies in simplifying the highly complex language and workflow of networking technology. This leads to a more streamlined and satisfying user experience in connectivity – from sports arenas and stadiums to schools, businesses, and beyond.
Before joining Extreme Networks, Carla was already a trailblazer, co-producing the marketing industry’s first digital banner ad and pioneering native advertising. She advised tech giants like Facebook and Amazon on paid marketing strategies before transitioning to tech leadership in 2019. In previous positions, Carla led sales for Immediate Media, Lonely Planet and Village Voice. Her entrepreneurial spirit extends beyond tech; she is also the co-founder of Design Duality, a platform that connects global fashion designers to consumers through mobile phone-based body scan technology.
Carla highly values strong leadership, team building and the idea that success is built on a vision. She is proof that success in tech doesn’t necessarily pivot on ones and zeroes. She lives in Seattle with her husband.