Jim Tyrrell joined TNS in July 2018 as Senior Director of Product Marketing, before being promoted
in 2022 to Vice President of Enterprise Product Management, with specific responsibility for the
organization’s enterprise solutions in the Communications Market.
In this role, Jim takes the lead on TNS’ enterprise product management activities, working closely
with the wider product team and colleagues in sales, marketing and operations, among others. He
is responsible for the product management of TNS Telephone Number Reputation Monitoring and
TNS Enterprise Branded Calling solutions.
An innovative strategist, Jim’s focus is to drive the advancement of TNS’ go-to-market initiatives,
refine the communication of its value proposition, generate thought leadership opportunities and
ensure all activities support the company vision.
Jim prides himself in being a creative problem solver and has more than 15 years’ experience in
product management, development and marketing roles. Most recently Jim was Vice President of
Product Management at Conduit Global where he helped the company to raise global brand
awareness by 15% and increased EBITDA by 43% in one year by productizing its range of
operational and technical solutions.
A telecommunications industry veteran, Jim has also spent time in senior roles with Comcast
Business, Siemens Enterprise Communications (now Unify), Verizon and XO Communications.
Jim holds a Bachelor’s degree in Computer Science and a Master’s degree in Management
Information Systems, both from The State University of New York (SUNY). When not at TNS, Jim is
a keen runner and enjoys spending time with his three children and watching sports. He also
regularly volunteers with the Knights of Columbus, supporting their community initiatives.